You may have seen an image from one of the most sexually charged HIV prevention campaigns over the years, but you might not know much about the organisation behind it, so I figured this would be a good opportunity to introduce you to AIDES and show you a few of the most provocative sexual health campaigns they have released over the years. The particular campaign (or as they say in France “campagne”) I am referring to depicts a sexy man having sexual intercourse with a scorpion, and even though this image is meant to deter people from engaging in risky sex, some people have found the imagery from this campaign to be extremely appealing and exciting.

French community-based non-profit organisation AIDES was founded in 1984 by Daniel Defert, after his partner Michel Foucault died from HIV/AIDS related issues. The name is a reference to the French noun “aide”, which means to help or assist, but the founder chose to pluralise the word, because he wanted the word to represent the multiple types of help his organisation provides to the community. The word is also closely aligned to AIDS to acknowledge the organisation’s goal of bringing people living with HIV/AIDS together with their loved ones and to defend the rights of people and communities affected by HIV/AIDS.

AIDES is an organisation that provides male and female condoms to those who want them, releases campaigns on television, has syringe exchange programs, provides home help, publishes French AIDS related magazine Remaides, offers legal advice to HIV-positive people and has a free information service phone line. The organisation uses agencies to help them get their campaign messages into the public arena, with one powerful AIDS awareness cartoon produced by Goodby, Silverstein and Partners featuring the sexual adventures of a cat named “Smutley”, which ends with an extremely powerful message that says “He has nine lives. You only have one. Protect yourself.”


2005 Campaign

2005 AIDES Campaign

The 2005 campaign involved a naked man having what was implied to be sexual intercourse with a scorpion. The position of the claws and stinger make it clear that this man is about to become infected with HIV, with the stinger designed to release poison into its victim, with the poison in this case being HIV. The text accompanying this campaign says “Without a condom you’re sleeping with AIDS. Protect yourself.”


2011 Campaign

2011 AIDES Campaign

Smutley the cat is a fictional character set in a 1920s time period, who is a sex-crazed feline that humps just about everything in sight, without using any protection or seeking consent from those he shows a sexual interest in. If you watch the video from this campaign, you will see that he’s happy to penetrate a variety of different species through a really well executed piece of advertising.


2014 Campaign

2014 AIDES Campaign

With an image of two naked men sitting at a table removing peas from their pods, along with the words “No Condom. No Sex.”, this campaign shows the men staring at each other intensely. In the video version of this campaign, you see a growing number of empty seed pods to the side of each man, with the peas emptying out on the surface of the table in front of them.


2016 Campaign

2016 AIDES Campaign

The theme for the 2016 campaign was ‘Colours of Love’ with the message being “Make Love Not War – Blend Together. Safe Together”. This is a very artistic piece and the agency involved with this campaign put together superb work that captures your attention and helps you take notice of multiple messages, including sexual health and racism. You can also see the different paint colours, with green paint around the genitals of one guy and on the buttocks of another quickly drawing your attention to this part of the male anatomy.


2018 Campaign

2018 AIDES Campaign

With PrEP becoming more widely available, AIDES released a campaign called ‘PrEP for Love’ to make people more aware of the availability of PrEP throughout the country (and the world). As they have done with many of their campaigns, several versions of each campaign were created to suit a particular audience, whether it be homosexual, bisexual or heterosexual (to limit the sexuality to just a few).


I applaud AIDES for the extremely interesting sexual health campaigns they have released over the years and for their ongoing work with helping the HIV/AIDS community. Their website is vibrant and includes both English and French versions, although I wasn’t able to get the English version to work for me, but this can be achieved using a third-party service to translate each page into the preferred language. I did learn French in high school, but it was just a brief introduction to the language and I chose not to take up the subject full-time, which has put me at a disadvantage when it comes to fluently speaking the French language.

These are just a handful of the AIDES campaigns produced over the years, but there have been other ones created to educate and assist. The scorpion HIV/AIDS campaign is an image I have seen numerous times and I find it extremely appealing, as the scorpion resonates with me whenever I see it based on it being a symbol of positivity. There is also a straight version from the same campaign involving a woman and a spider, although I won’t include that imagery here, but it’s available on the web if you would like to take a look.

You might be wondering why I have chosen to include a safer sex article at a website about bug chasing and that’s because this website provides a mix of different articles relating to HIV/AIDS, which is a theme that is explored extensively here and the organisation this article is about primarily focuses on HIV/AIDS awareness. I have also seen bug chasers and gift givers sharing the scorpion image from this campaign through social media, so I wanted to share more information about where this image came from and some of the important work the AIDES organisation has done for the people of France and those abroad as well.

Video: 2014 Smutley the Cat AIDES Campaign / Goodby, Silverstein and Partners
Further Reading:
Further Watching:

Featured Photo: AIDES / Wiki Commons
Article ID: CC033
Version Control: 1.0 – March 23, 2022: Original article published.

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Jez
jez
April 12, 2022 4:50 am

Always thought that the famous scorpion picture was posted as a hot twisted turn on. I had no idea that it was meant to discourage guys from having good natural bare anal sex. I certainly get turned on rather than repelled by it ☣️☣️

Alfred
April 3, 2022 4:28 am

The picture of the guy and the scorpion makes me want to have bareback sex with a high viral load top

April 2, 2022 5:32 am

The 2016 campaign pic, just kind of makes you want HIV lol. I’m with a friend and he says that the tobacco companies here in the US actually pays for and gives away tons of free “Smoking Prohibited” and “No Smoking” signs for restaurants, companies and stuff because they make people think about smoking and the signs always remind them to smoke. That’s kinda like these pics and campaigns lol, they make you want BB sex even more 🙂

Prince
March 26, 2022 5:01 am

I think the scorpion pic got me thinking about bug chasing and really aroused me sexually. I imagined myself as the naked man and submitting to the scorpion’s “sting.” Obviously, this picture did not deter me, but only fueled my journey down the bug chasing “road!” Thanks for this article, Jason!

March 24, 2022 6:30 pm

I was reading and was a little shocked that you wrote about this subject, then you addressed lol.

Alfred
March 24, 2022 5:58 am

This is an interesting article Jason. I think the scorpion represents a HIV+ top while the guy on top is a negative bottom who is about receive a toxic load

Tom
March 23, 2022 10:08 pm

The first picture of the guy about to be pierced by the scorpion is very hot at least to me and reminds me of a pozzing scene I had with an escort with a scorpion tattoo I had a few years back. Unfortunately he was on meds so nothing took. It does make me horny for unmedicated “scorpion cum however and I am pretty sure this is not the intended effect!